YOUXIAOSHICHANGJIASHUO(EMH)
1965NIAN,MEIGUOZHIJIAGEDAXUEJINRONGXUEJIAOSHOUYOUJIN·FAMA(Eugene Fama),FABIAOLEYIPIANTIWEI《GUPIAOSHICHANGJIAGEXINGWEI》DELUNWEN,YU1970NIANDUIGAILILUNJINXINGLESHENHUA,BINGTICHUYOUXIAOSHICHANGJIASHUO(Efficient Markets Hypothesis,JIANCHENGEMH)。YOUXIAOSHICHANGJIASHUOYOUYIGEPOSHOUZHIYIDEQIANTIJIASHE,JICANYUSHICHANGDETOUZIZHEYOUZUGOUDELIXING,BINGQIENENGGOUXUNSUDUISUOYOUSHICHANGXINXIZUOCHUHELIFANYING。GAILILUNRENWEI,ZAIFALVJIANQUAN、GONGNENGLIANGHAO、TOUMINGDUGAO、JINGZHENGCHONGFENDEGUPIAOSHICHANG,YIQIEYOUJIAZHIDEXINXIYIJINGJISHI、ZHUNQUE、CHONGFENDIFANYINGZAIGUJIAZOUSHIDANGZHONG,QIZHONGBAOKUOQIYEDANGQIANHEWEILAIDEJIAZHI,CHUFEICUNZAISHICHANGCAOZONG,FOUZETOUZIZHEBUKENENGTONGGUOFENXIYIWANGJIAGEHUODEGAOYUSHICHANGPINGJUNSHUIPINGDECHAOELIRUN。
XINGWEIJINRONGXUE(BF)
1979NIAN,MEIGUOPULINSIDUNDAXUEDEXINLIXUEJIAOSHOUDANNIER·KANAMAN(Daniel Kahneman)DENGRENFABIAOLETIWEI《QIWANGLILUN:FENGXIANZHUANGTAIXIADEJUECEFENXI》DEWENZHANG,JIANLILERENLEIFENGXIANJUECEGUOCHENGDEXINLIXUELILUN,CHENGWEIXINGWEIJINRONGXUEFAZHANSHISHANGDEYIGELICHENGBEI。
XINGWEIJINRONGXUE(Behavioral Finance,JIANCHENGBF)SHIJINRONGXUE、XINLIXUE、RENLEIXUEDENGYOUJIJIEHEDEZONGHELILUN,LITUJIESHIJINRONGSHICHANGDEFEILIXINGXINGWEIHEJUECEGUILV。GAILILUNRENWEI,GUPIAOJIAGEBINGFEIZHIYOUQIYEDENEIZAIJIAZHISUOJUEDING,HAIZAIHENDACHENGDUSHANGSHOUDAOTOUZIZHEZHUTIXINGWEIDEYINGXIANG,JITOUZIZHEXINLIYUXINGWEIDUIZHENGQUANSHICHANGDEJIAGEJUEDINGJIQIBIANDONGJUYOUZHONGDAYINGXIANG。TASHIHEYOUXIAOSHICHANGJIASHUOXIANGDUIYINGDEYIZHONGXUESHUO,ZHUYAONEIRONGKEFENWEITAOLIXIANZHIHEXINLIXUELIANGBUFEN。